**Guess: International Business Continues to Perform Strongly**
Guess? Inc. announced strong performance in its international business in the first quarter of fiscal 2023, driven by robust demand across key regions.
**International Sales Growth**
International sales increased by 21.9% year-over-year to $187.9 million, accounting for 47% of the company’s total revenue. This growth was primarily driven by strong performance in Europe, Asia, and Latin America.
**Europe**
In Europe, sales surged by 40% to $98.9 million, supported by increased demand in key markets such as France, Italy, and the United Kingdom. The company attributed this growth to the successful launch of new collections and strategic marketing initiatives.
**Asia**
Sales in Asia grew by 18.6% to $40.1 million, driven by strong performance in China and South Korea. Guess? continued to expand its presence in these markets through new store openings and e-commerce growth.
**Latin America**
Latin America also witnessed significant growth, with sales increasing by 15.3% to $48.9 million. The company reported strong demand in Mexico, Brazil, and Argentina, driven by the launch of exclusive collections and targeted marketing campaigns.
**Positive Outlook**
Guess? CEO Carlos Alberini expressed optimism about the company’s international growth prospects, stating: .
