Alibaba injects extra $912 million into Lazada
Lazada was created in 2012 under the aegis of German web incubator/investor Rocket Internet, as a version of Zalando
Alibaba intends to consolidate its position in South-East Asia via Lazada, and to gradually grow the latter’s valuation to $100 billion, but its plans do not stop there. Alibaba is facing slower growth in online sales in China, while its international business still only accounts for 5% of total revenue.
Because of this, Alibaba recently separated its international business
An ambitious plan that is currently the responsibility of James Dong