Columbia Sportswear adds to board
Columbia
Shi is the principal at Lovejoy Advisors, an advisory services firm focused on digitally transforming consumer and retail businesses, which she founded in 2016.
Previously, she served as president, direct-to-consumer at Nike
Shi serves on the board of directors, governance and people committee and compensation committee of Mondelēz International. Shi also serves on the board of directors, compensation and human capital committee and risk committee of United Parcel Service (UPS
“We are thrilled to have Christiana join our board of directors,” said chairman, president and CEO, Tim Boyle
Christiana’s deep direct-to-consumer experience will be a tremendous asset to our Board as we look to grow that portion of our business.”
Founded in 1938 in Portland, Oregon, Columbia Sportswear Company operates its namesake Columbia brand, as well as Mountain HardwearSorel
